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NEW HOTEL DESIGN

2009 was a bit of a nasty year for the hospitality industry. In the early months hotels in the US were facing some of their lowest occupancy rates since 1971. Individuals and businesses put their travel plans on the backburner and American consumers exhibited more conservative spending patterns. So much so, it has been observed, they notched their highest savings rate in the past eight years.

Now that 2010 has finally arrived the signs of recovery are encouraging yet emerging gradually – especially in the US. This may not please travel service suppliers, in particular those in the luxury sector, as value will continue to be in vogue. Both business and leisure travellers will fine-tune their travel planning and purchasing skills to ensure they don’t overpay, hoping to bag a bargain online and squeeze suppliers’ profit margins even further. It seems 2010 may be a year when many consumers will be leaving luxury resorts and five-star dining establishments, to opt for mid-priced hotels, all-inclusive packages and cruises...